The Archives

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Website that runs without Internet

Wednesday, January 25th, 2012

How about a website that runs even without internet? Doesn’t it sound weird? A Team from Desimartini has made this happen, the concept of internetless accessibility must be attributed to its hype and success. Why the idea of internetless Website?Rajnikanth, an Indian film superstar who commands larger than life image and he is known for [...]

Posted in allaboutrajini, internetless website, online ad trafficking | No Comments »

NFC – Near Field Communication

Sunday, January 15th, 2012

NFC – Near Field Communication………. Introduction to NFC: On Mobile our generations has seen file transfer through infrared and then few years later through the bluetooth, the latest to join, is short range communication technology called NFC, its coverage range goes up to 10 cm or less than 5″. NFC is built on authorization protocol [...]

Posted in near field communication, nfc, nfc marketing, online ad trafficking | No Comments »

QR Code..

Saturday, December 3rd, 2011

Came across an article which every Digital Marketer/Strategist should ponder upon, hence sharing my thoughts. Success of the Campaign lies in how close you reach your audience and impact, sometimes interestingly too.A shaving product company used QR code, they selected this medium simply because the knew that’s what their Target Audience like.A study by comscore [...]

Posted in cross media marketing, effective digital marketing, new generation QR code, online ad trafficking, QR Code | No Comments »

Google to Prioritize Mobile Ads with optimized Mobile Landing Pages

Monday, September 26th, 2011

Google recently started to include Mobile optimized web sites has a factor for Ad Quality.To explain in detail ads which has optimized landing pages would be prioritized more in order to drive more traffic.Even in recent months Google started to limit traffic to the flash heavy sites when accessed from Mobile.

Posted in Google, Google Adwords, google mobile ads, mobile analytics, online ad trafficking | No Comments »

Update G+ and facebook in one Go!

Sunday, July 31st, 2011

With the rising amount of G+ users among facebook users the rising trend of diffculty for the users to post updates on both the social networking sites.No more pain.Below is a quick work around which enables you to update your 2 social sites in one go 1. Find your secret email ID by logging into [...]

Posted in facebook, G+, online ad trafficking | No Comments »

Skype and Advertising

Friday, May 13th, 2011

Skype gets in to dislay advertising.Early March this year Skype started display advertising, right now its advertising is opened only in US, UK and Germany. Initially the ads would appear only on Skype Homepage for windows.When users signs on their Skype account the welcome page opens thats where the ad would appear.Point to be noted here [...]

Posted in online ad trafficking, skype, skype advertising | No Comments »

Semantic – CNS of Web3.0

Wednesday, December 22nd, 2010

Semantic:This topic always caught my attention, hence I started to find out more information on this .Though currently I have my own concerns and confusion on this technology/Method. Let me put my words simple enough to gain some insight on Semantic Definition: Semantic is nothing but Meaning.So Semantic technology is a technology that help machines get [...]

Posted in online ad trafficking, semantic, semantic targeting | No Comments »

StumbleUpon Ads

Tuesday, September 28th, 2010

Stumble upon is an addon service that works on your firefox/IE aswell as other web broswers too.Stumble Upon is nothing but a recommendation engine which would recommend sites for surfing… It is around in the market since 2001, but I recently came to know that they have a paid model too, where the paid advertisers [...]

Posted in Ad Network, Ad Server, online ad trafficking, stumbleupon ads | No Comments »